Course Details
Monday and Wednesday from 18:00 pm to 21:00 pm
Online Learning
15
ESO completed or pass a level test.
Official Certificate
What you will learn
- Understand the main functionalities of Instagram and how to use them for professional purposes.
- Create and manage attractive content in different formats: image, video, stories, Reels, and Instagram posts.
- Apply digital marketing strategies to spread content, build a community, and engage with followers.
- Analyze results and optimize campaigns to improve reach and effectiveness on Instagram.
Course Objectives
This course prepares you to manage and optimize a company’s presence on Instagram, from understanding the platform and its functionalities to creating content and running digital marketing campaigns. You will learn to use available tools to generate attractive content and apply effective strategies to engage your community and measure results.
Content Plan
Module 1: Introduction to Instagram
Discover Instagram’s main functionalities, how the algorithm works, and what users and businesses look for, with a focus on responsible usage.
Module 2: Content Creation
Learn to create and organize content for Instagram, from basic formats like images and videos to stories, Reels, and planning tools, boosting your creativity.
Module 3: Instagram as a Marketing Tool
Learn how to use Instagram to promote your brand, manage communities, collaborate with influencers, and analyze results accurately.
Testimonials from our students
I had the opportunity to learn at this institute, and I can confidently say I appreciated everything: the respectful treatment from the teachers, the excellent organization by the management, and the very high standard of education.
Excellent teachers, tutors who understand you work and want to study… They adapt and listen. 100% recommended!!! Laura is great and excellent at her job!!!
An organization full of people who truly want to help and support you. They’ve supported me from the business plan phase right up to now, a year after my cafe (Asante Café) opened, and their support continues. Thank you everyone ❤️
Degree
Upon completion of the training, an official certificate issued by the Consortium for Continuing Training of Catalonia is awarded, certifying the specific competences acquired during the course.